Expert Music Marketing for Established Artists and Independent Record Labels That Actually Works
We’re a specialist music marketing agency helping
established artists and independent record labels
turn album releases into success stories.
Creating great music is hard enough.
Marketing it shouldn’t be!
“I run a small record label called Needle Mythology, and I think that meeting Steve and Sarah at Bandbutler might be the best thing that ever happened to us. Steve and Sarah asked the right questions and quickly got a sense of what the label stood for and how we might best optimise our reach.”
Pete Paphides – Needle Mythology









Running a label or being an established act means covering a lot of ground: releases, press, socials, artwork, manufacturing, budgets and deadlines – often all at the same time. There’s rarely a spare pair of hands for all of it. Inevitably, something gets forgotten, or something runs late. This causes problems for you and your audience.
That’s where we come in.
We handle the marketing and the logistics, so your releases land exactly the way you intended.

We’ve been doing this for over 30 years. There’s no learning curve and no explaining the basics
We handle the planning, the project and the message: manufacturing, distributors, budgets and deadlines
We work discreetly behind the scenes, so the attention stays on you and your music
We free up your time, so you can concentrate on the music and tours.
We’ve done this for a multitude of acts such as Katy Perry, Asia, The Lilac Time, Steve Rothery (Marillion), Keith Emerson, Doves, Yes, and labels like Needle Mytholoy, Domino and Virgin.
We’re not tied to corporate timelines and able to respond when you have a crisis!
We take the pressure off your shoulders and give your music the strategy, consistency and creative push it needs to cut through the noise.
Our goal is simple: make sure your songs, your shows, and your story get the attention they deserve.
We’ve worked with major-label acts and independent labels who want the same standard of execution the majors offer, without giving up their independence to get it. That means we don’t need briefing on how the industry works, and we don’t disappear once an agreement to work together is made. We’re your team behind the scenes making sure your release runs on schedule and reaches the right people.
“I run a small record label called Needle Mythology, and I think that meeting Steve and Sarah at Bandbutler might be the best thing that ever happened to us. I didn’t even know exactly what sort of help we should be asking for, but I did know that we weren’t hitting our release targets and all the hard work we were doing wasn’t always reaching its intended recipients. Steve and Sarah asked the right questions and quickly got a sense of what the label stood for and how we might best optimise our reach. Bringing in their existing network of associates, they put together a bespoke masterplan which instantly raised our visibility – encompassing marketing and project management across a number of releases. They’re always on hand to discuss the work at any given time. It’s truly been a godsend.”
Pete Paphides – Needle Mythology
“We have extensive experience of working with Bandbutler in the last few years. Sarah and Steve are consummate professionals – highly experienced, responsive, attentive and genuinely engaged in all aspects of the work they do for us – marketing, digital services and anything else related which we throw at them! They combine professionalism with the personal touch. We recommend them unreservedly.”
Nick Shilton – Kingmaker Management
Working with Bandbutler was a breeze. They facilitated all of our ideas for the new website and guided us to make sure that it was both aesthetically pleasing and functional as well. From initial design to finished product, their communication was exemplary and we always felt that we were being given the attention we needed for our project.
KJ Feazey – The Fierce and the Dead